LinkedIn URL
Complete guide to LinkedIn URLs: how to find, copy, customize, and share your LinkedIn profile URL for professional networking and job searching.

A LinkedIn URL is your unique web address on the LinkedIn platform. It provides direct access to your professional profile, company page, or other LinkedIn content without requiring a search.
According to LinkedIn, every member receives a unique profile URL that serves as their professional web address on the platform.
Key Takeaways
- Profile URL format:
linkedin.com/in/name - Company URL format:
linkedin.com/company/name - Customizable: Yes, with restrictions
- Essential for: Resumes, business cards, email signatures, networking
Types of LinkedIn URLs
LinkedIn uses different URL structures for different content types:
| Content Type | URL Format | Example |
|---|---|---|
| Personal profile | /in/name | linkedin.com/in/johndoe |
| Company page | /company/name | linkedin.com/company/google |
| Showcase page | /showcase/name | linkedin.com/showcase/google-cloud |
| School page | /school/name | linkedin.com/school/harvard |
| Post | /posts/[id] | linkedin.com/posts/... |
| Article | /pulse/title | linkedin.com/pulse/... |
How to Find Your LinkedIn URL
Desktop Browser
- Log in to LinkedIn
- Click Me → View Profile
- Copy URL from address bar
Your URL: https://www.linkedin.com/in/yourname
Mobile App
- Tap profile picture
- View Profile
- Three dots → Copy link
Contact Info
- Go to your profile
- Click Contact info
- Find URL under "Your Profile"

LinkedIn URL Structure Explained
Every LinkedIn profile URL consists of:
https://www.linkedin.com/in/identifier
│ │ │ │
│ │ │ └── Unique identifier (name or code)
│ │ └─────── Profile type indicator
│ └─────────────────────── LinkedIn domain
└─────────────────────────────── Secure protocol
The identifier can be:
- Your name:
johndoe - Name with numbers:
john-doe-123 - Auto-generated:
john-doe-a7b8c9d0
Default vs Custom LinkedIn URLs
| Aspect | Default URL | Custom URL |
|---|---|---|
| Appearance | Contains random characters | Clean, name-based |
| Example | /in/john-doe-a7b8c9 | /in/johndoe |
| Professional look | Less professional | More professional |
| Memorability | Hard to remember | Easy to share |
How to Customize Your LinkedIn URL
According to LinkedIn Help, custom URLs must follow these rules:
Requirements:
- 5-30 characters
- Letters (a-z) and numbers (0-9) only
- Hyphens allowed
- No spaces or special characters
- Cannot contain "LinkedIn"
Steps to customize:
- Go to your profile on desktop
- Click Edit public profile & URL
- Under "Edit your custom URL," click the pencil icon
- Enter your preferred URL
- Click Save

LinkedIn URL Best Practices
For Personal Branding
- Use your full name:
linkedin.com/in/johnsmith - Add professional identifier if name is taken:
linkedin.com/in/johnsmith-cfo - Keep it simple and memorable
For Sharing
| Context | Recommended Format |
|---|---|
| Resume | linkedin.com/in/yourname |
| Business card | Full URL or QR code |
| Email signature | linkedin.com/in/yourname |
| Verbal | "LinkedIn dot com slash in slash yourname" |
For SEO
Your LinkedIn profile can rank in Google. A custom URL with your name helps:
- Personal branding in search results
- Professional online presence
- Discoverability by name search
LinkedIn URL Rules and Limitations
According to LinkedIn's official documentation:
| Rule | Limit |
|---|---|
| URL changes | 5 per 6 months |
| Old URL retention | 6 months after change |
| Character limit | 5-30 characters |
| Uniqueness | First-come, first-served |
Getting Other People's LinkedIn URLs
From Their Profile
- Search for the person
- Visit their profile
- Copy URL from address bar
Right-Click Method
- Find person in search/feed
- Right-click their name
- Select "Copy link address"
From Connection List
- Go to My Network → Connections
- Right-click desired connection
- Copy link address
LinkedIn URL FAQs
What happens to my old LinkedIn URL when I change it?
Your old URL continues working for 6 months after you change it. After that, it may become available for others to claim.
Can two people have the same LinkedIn URL?
No. Each URL is unique. If your preferred URL is taken, you'll need to use a variation.
Do LinkedIn URLs affect SEO?
Yes. A clean, name-based URL can improve your visibility in Google search results for your name, enhancing your professional online presence.
Can I track who clicked my LinkedIn URL?
Not directly. LinkedIn shows who viewed your profile, but doesn't specify whether they used your URL or found you through search.
Are LinkedIn URLs case-sensitive?
No. LinkedIn URLs are case-insensitive. LinkedIn.com/in/JohnDoe and linkedin.com/in/johndoe lead to the same profile.
Making Your LinkedIn URL Work Harder
Your URL is just the entry point. What matters is what visitors find when they click it.
ConnectSafely.ai helps you build a LinkedIn presence that converts URL clicks into meaningful business connections. With authority-building content and strategic engagement, your profile becomes a lead-generation asset.
According to HubSpot, inbound leads convert at 14.6% compared to 1.7% for outbound—making your LinkedIn presence a high-value investment.
Make every profile visit count. Start your free trial and build LinkedIn authority that attracts opportunities.




