Anubhav Sonthalia

Angel ·Founded 2009

Overview

Merkle Sokrati is India's leading digital ad technology, paid search and big data analytics firm, with proprietary algorithms, artificial intelligence, and automation at its backbone. Started by ex-Amazon product heads in 2009, Sokrati is synonymous to breaking new ground in ad expertise and delivering digital - managing over 3000 of the biggest names in e-Commerce and BFSI sectors in the country today. \\The platform deals with 20M+ impressions per day, real-time optimization algorithms, a scalable & intuitive analytics platform and more - all developed in-house. We are currently a 220+ people team; growing extremely fast to gain more market share and roll out even cooler technology solutions in Digital Advertising space.\\Awarded Deloitte's Tech Top 50 for three years in a row and 3 Google PSP Awards in two years, Sokrati is also TiE's Billion Dollar Baby nominee, working towards its presence in Silicon Valley this year. Sokrati raised its Series B Funding in December 2014 from Inventus and IvyCap.\\Touted as one the coolest work cultures in the country, Sokrati is led by an extremely dynamic and vibrant team of 120 strong experts, working across 7 time zones to bring efficiency, innovation, and brilliance into the digital space.\\We are an Ad technology and Analytics company with focus on paid marketing channels including Google, Facebook, Display and Mobile. Currently, we manage 35% of E-commerce spends and 10% of overall Google and Facebook spends in India. Over the last year, we have had significant traction in the international markets with clients like eBay, Swiggy, Abof & Ajio.\\We are a company of ex-Amazonians and ex-Googlers with Performance marketing as our DNA. We partner with our clients to think beyond the archaic approach of paid marketing – CPM, CPC, and rather help them achieve the business goals – ROI, High Margin sales and delivering performance at scale.\ \You may reach out to our sales team on conversations@sokrati.com

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