Assila Investments

Private Investment Firm بيشة, Saudi Arabia ·Founded 2010

Overview

Assila Investments is a private investment firm based in Saudi Arabia, focusing on private equity and real estate investments. The firm manages a diversified portfolio across public and private markets, with a focus on long-term capital preservation and growth for its founding family. Leveraging deep regional expertise, Assila Investments evaluates opportunities in multiple sectors, allocating capital to support sustainable value creation and prudent wealth stewardship. Established in 2010, Assila Investments was formerly known as Mohammed Al-Issa and Sons Holding Company, founded in 1970. The company has significant holdings in the Saudi Exchange, including an 11.23% stake in Savola Group, an 8% stake in Riyad Bank, and a 16.7% stake in Taiba Investments. As of April 2025, these investments are valued at approximately $677 million, $2.3 billion, and $209 million, respectively. The firm's investment strategy encompasses various sectors, including financial services, real estate, hospitality, healthcare, retail, construction, education, technology, energy, transportation, media, telecommunications, consumer goods, manufacturing, and agriculture. Assila Investments has a history of strategic partnerships, such as the collaboration with Hilton to bring the Waldorf Astoria Hotels & Resorts brand to Madinah, set to open in 2028. The firm's leadership includes Chairman Abdullah Mohammed Al-Issa, who also chairs Riyad Bank and Dur Hospitality, and serves as a board member for SABIC.

Investment Focus

  • Focus on growth, late-stage, and buyout opportunities
  • Preference for investments in Saudi Arabia
  • Interest in sectors including financial services, real estate, hospitality, healthcare, retail, construction, education, technology, energy, transportation, media, telecommunications, consumer goods, manufacturing, and agriculture

Portfolio Companies

Dur HospitalitySavola GroupSABICHiltonRiyad BankTaiba Investments

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Frequently asked questions about Assila Investments

What sectors does Assila Investments invest in?

Assila Investments invests in Financial Services, Technology, Healthcare, Energy, Consumer Goods and Real Estate, and is based in بيشة, Saudi Arabia. Assila Investments is listed as a private investment firm in the ConnectSafely investor database.

What stage does Assila Investments invest at?

Assila Investments backs companies at Growth, Late Stage and Buyout, writing cheques of 1M - 50M.

Which regions does Assila Investments invest in?

Assila Investments invests across Saudi Arabia.

Who are the partners at Assila Investments?

Team members listed for Assila Investments include Nouar Albahli (Middle Office Director) and Driss Maachouk (Head of Banking).

What companies has Assila Investments invested in?

Assila Investments's portfolio includes Dur Hospitality, Savola Group, SABIC, Hilton, Riyad Bank and Taiba Investments.

How do I contact Assila Investments?

Assila Investments's contact details — including LinkedIn — are listed in the ConnectSafely investor database, along with its website and the LinkedIn profiles of its partners.

Last updated · Source: ConnectSafely investor database