Authentic Brands Group
Overview
Authentic Brands Group (ABG) is a leading global brand development, marketing, and entertainment platform headquartered in New York City. Established in 2010, ABG specializes in acquiring, managing, and building long-term value for consumer brands across various sectors, including apparel, footwear, entertainment, and media. The company's portfolio includes over 50 iconic brands, such as Marilyn Monroe, Elvis Presley, Muhammad Ali, Shaquille O'Neal, Reebok, Brooks Brothers, and Ted Baker, generating approximately $32 billion in global annual retail sales across more than 150 countries. ABG's strategic approach involves partnering with best-in-class licensees and retailers to enhance brand equity and expand market reach. The company has a significant presence in both e-commerce and brick-and-mortar retail, operating over 29,000 freestanding stores and shop-in-shops, as well as 500,000 points of sale worldwide. Under the leadership of Founder, Chairman, and CEO Jamie Salter, ABG has executed more than $35 billion in investment deals targeting growth companies and turnarounds, solidifying its position as a major player in the brand management industry. In recent years, ABG has expanded its portfolio through strategic acquisitions, including the purchase of Reebok from Adidas in 2021 and a majority stake in David Beckham's brand management company, DB Ventures, in 2022. These acquisitions have further diversified ABG's holdings and strengthened its presence in the global market. The company's growth is supported by significant investments from private equity firms such as CVC Capital Partners and HPS Investment Partners, as well as strategic partnerships with entities like BlackRock's Long Term Private Capital (LTPC) arm, which became ABG's largest investor in 2019. These collaborations have enabled ABG to accelerate its expansion and continue its mission of transforming brands through innovative business models and immersive experiences.
Investment Focus
- Established brands with strong market presence
- Potential for global expansion
- Opportunities for brand revitalization
- Diverse consumer appeal
- Scalable business models
- Strong management teams
- Potential for strategic partnerships
- Ability to leverage existing retail networks
- Opportunities for licensing and franchising
- Alignment with ABG's portfolio strategy
Portfolio Companies
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Unlock full contacts →Frequently asked questions about Authentic Brands Group
What sectors does Authentic Brands Group invest in?
Authentic Brands Group invests in Consumer Goods, Real Estate, Media, Retail, E-commerce and Hospitality, and is based in New York, United States. Authentic Brands Group is listed as a private equity in the ConnectSafely investor database.
What stage does Authentic Brands Group invest at?
Authentic Brands Group backs companies at Growth, Buyout and Distressed, writing cheques of 50M - 2B.
Which regions does Authentic Brands Group invest in?
Authentic Brands Group invests across United States, United Kingdom, Canada, Germany, Hong Kong and Japan.
What companies has Authentic Brands Group invested in?
Authentic Brands Group's portfolio includes Eddie Bauer, Reebok, Brooks Brothers, Ted Baker, Forever 21, Aéropostale, Nine West and Juicy Couture.
How do I contact Authentic Brands Group?
Authentic Brands Group's contact details — including LinkedIn — are listed in the ConnectSafely investor database, along with its website and the LinkedIn profiles of the team.
Last updated · Source: ConnectSafely investor database
