Bedrock Manufacturing Co.

Overview

Bedrock Manufacturing Co. is a Dallas-based private equity firm specializing in building and growing consumer brands. The firm focuses on nurturing and scaling design-led consumer brands, with notable investments in Shinola, a Detroit-based lifestyle brand, and Filson, a Seattle-based outfitter specializing in outdoor apparel and accessories. Bedrock's portfolio also includes Jams and ReelFX. The firm's investment strategy centers on acquiring and developing brands with strong potential for growth and innovation. Bedrock Manufacturing Co. brings innovation, creativity, and business management skills designed to nurture its brands for global growth. The management team comprises industry experts with significant experience in consumer products, digital marketing, entertainment, real estate, and finance. Bedrock Manufacturing Co. has a history of securing substantial investments to support its brand development initiatives. In November 2018, the company received a multimillion-dollar investment from the Qatar Investment Authority (QIA), reinforcing its strategy of increased U.S. investment. This partnership aims to enhance the company's ability to build powerful brands and create world-class jobs in America. The firm's founder, Tom Kartsotis, is also known for his role as the founder and president of Fossil Inc. from 1984 until 2010. Under his leadership, Bedrock Manufacturing Co. has established itself as a significant player in the consumer brand development sector. Bedrock Manufacturing Co. continues to focus on expanding its portfolio and fostering the growth of its existing brands, leveraging its expertise in brand development and management to achieve sustained success in the consumer goods industry.

Investment Focus

• Strong brand potential
• Growth and innovation opportunities
• Experienced management team
• Alignment with Bedrock's strategic vision

Portfolio Companies