Fair By Design Fund

Fund of Funds England, United Kingdom ·Founded 2017

Overview

The Fair By Design Fund is a UK-based initiative dedicated to eliminating the poverty premium—the extra costs that low-income individuals pay for essential services. Managed by Ascension Ventures, the fund focuses on investing in early-stage companies that aim to make markets fairer by addressing issues in sectors such as energy, credit, insurance, and transport. By supporting these ventures, the fund seeks to create systemic change and improve affordability for low-income households across the UK. The fund operates separately from the advocacy programme and is managed by Ascension Ventures. It is no longer investing in new companies. The Fair By Design Fund invested in 25 companies at pre-seed and seed stages and had two exits (Credit Kudos to Apple and Guardian Angel to Octopus).

Investment Focus

  • Innovative solutions addressing the poverty premium
  • Scalable business models
  • Focus on essential services affecting low-income households

Portfolio Companies

Credit KudosGuardian Angel

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Frequently asked questions about Fair By Design Fund

What sectors does Fair By Design Fund invest in?

Fair By Design Fund invests in Financial Services, Energy, Insurance, Transport and Food and Household Goods, and is based in England, United Kingdom. Fair By Design Fund is listed as a fund of funds in the ConnectSafely investor database.

What stage does Fair By Design Fund invest at?

Fair By Design Fund backs companies at Seed, Early Stage, Series A, Series B, Growth and Late Stage, writing cheques of 1M - 5M.

Which regions does Fair By Design Fund invest in?

Fair By Design Fund invests across United Kingdom.

What companies has Fair By Design Fund invested in?

Fair By Design Fund's portfolio includes Credit Kudos and Guardian Angel.

Last updated · Source: ConnectSafely investor database