LQD Assets, LLC

Overview

LQD Assets, LLC is a private investment firm specializing in bourbon barrel investments and consulting services. The firm focuses on bulk purchasing new-fill barrels, aging them, and selling them after 3-8 years, providing access to a unique niche market. They also offer warehousing services through their sister company, BRBN Storage, LLC, which provides palletized storage for 4- and 6-barrel pallets across multiple warehouses. The firm's investment strategy involves passive investments in the bourbon industry, capitalizing on the limited availability and time-consuming aging process of bourbon barrels. By leveraging relationships with brokers, non-distilling producers, co-packing companies, and warehousing companies, LQD Assets facilitates access to bulk whiskey purchases, storage, and connections to new clients when the barrels come of age. This approach aims to introduce portfolio diversity and substantial returns on investment for individuals. Founded by Morgan Salsman, a Forbes 30 Under 30 recipient, LQD Assets has successfully raised over $21 million to purchase and manage aging bourbon barrels. The company manages an inventory of approximately 14,000 barrels from about 100 investors and operates multiple warehouses with a combined capacity of over 70,000 barrels. Their portfolio includes a diverse range of premium Kentucky bourbon brands, reflecting the essence of American heritage and craftsmanship.