Patrik Rees
Overview
Patrik Rees is a seasoned entrepreneur and investor, best known for founding Bygghemma.se, one of the Nordic region's leading online retailers in construction and home improvement products. After selling his stake in the company in 2018, he returned as an investor in 2025 through his firm East Coast Capital, recognizing the company's potential for future growth. Through East Coast Capital, Rees focuses on supporting promising companies in e-commerce and digital growth, leveraging his extensive experience in business development and strategy. His investment approach emphasizes active involvement, offering not just capital but also strategic guidance and a robust network to foster innovation and sustainable growth. Rees has been instrumental in scaling several successful e-commerce businesses, including Haypp Group, Proteinbolaget.se, and Babyland. His commitment to sustainability is evident in his role as chairman of Hållbar E-handel, advocating for environmentally responsible practices within the industry. As a sought-after advisor and board member, Rees continues to influence the digital commerce landscape, driving change and fostering innovation across various sectors.
Investment Focus
- Innovative business models
- Scalable operations
- Strong management teams
- Sustainable growth potential
- Alignment with digital transformation trends
Portfolio Companies
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What sectors does Patrik Rees invest in?
Patrik Rees invests in Technology, Consumer Goods, Real Estate, Media, Retail and Education, and is based in Gotland County, Sweden. Patrik Rees is listed as a private investment firm in the ConnectSafely investor database.
What stage does Patrik Rees invest at?
Patrik Rees backs companies at Seed, Early Stage and Growth, writing cheques of 1M - 50M.
Which regions does Patrik Rees invest in?
Patrik Rees invests across Sweden.
What companies has Patrik Rees invested in?
Patrik Rees's portfolio includes Bygghemma.se, Haypp Group, Proteinbolaget.se, Babyland, Hill Marketing, Tofta Intressenter AB, KALK AB and Snusbolaget Norden AB.
Last updated · Source: ConnectSafely investor database