Per Sundin — Email, Phone & Partners

Overview

Per Sundin is a Swedish music executive and angel investor known for his leadership in the entertainment industry. He has been the Chief Executive Officer of Pophouse Entertainment since 2019, a company specializing in creating and developing entertainment brands across various fields, including music, podcasting, stage performance, and gaming. Under his leadership, Pophouse Entertainment has acquired and developed several notable brands, such as ABBA Voyage, Avicii Experience, Swedish House Mafia's music catalog, podcast company Perfect Day Media, and Space, the world's largest center for gaming and digital culture. Prior to joining Pophouse Entertainment, Sundin served as the President of Universal Music Nordic from April 2008 to September 2019, where he played a pivotal role in the rise of Spotify by becoming the first music label executive to partner with the streaming platform. He also served as the Managing Director at Sony Music Entertainment from March 1998 to January 2008 and held the position of Head of Entertainment at TV4-Gruppen from March 1995 to February 1998. Sundin holds a Bachelor of Business Administration degree in Computer and Information Systems Security/Information Assurance from Mid Sweden University. As an angel investor, he focuses on music rights and intellectual property, primarily investing in growth and late-stage companies within the entertainment industry. His investments are geographically focused on Sweden, the United States, the United Kingdom, Germany, France, Italy, Spain, the Netherlands, Australia, Canada, Japan, South Korea, China, India, Brazil, Mexico, South Africa, Russia, Argentina, and Chile. Sundin's portfolio spans various industries, including music, entertainment, media, technology, hospitality, gaming, podcasting, tourism, event management, retail, education, publishing, advertising, marketing, and sports. His investment sizes range from $1 million to $50 million, reflecting his commitment to supporting and expanding the reach of entertainment brands globally.

Investment Focus

Proven track record in the entertainment industry
Innovative business models
Scalable growth potential
Strong management teams
Alignment with personal values and interests

Portfolio Companies

SpacePerfect Day MediaABBA VoyageAvicii ExperienceSwedish House Mafia

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Frequently asked questions about Per Sundin

What sectors does Per Sundin invest in?

Per Sundin invests in Technology, Media, Retail, Education, Gaming and Hospitality, and is based in Stockholm County, Sweden. Per Sundin is listed as a angel investor in the ConnectSafely investor database.