Sơn Tùng M-TP

Overview

Sơn Tùng M-TP is a renowned Vietnamese singer and entrepreneur, best known for his significant contributions to the music industry and his diverse business ventures. As the founder of M-TP Entertainment, he has expanded his influence beyond music into sectors such as real estate, luxury goods, technology, and consumer products. His investments reflect a strategic approach to leveraging his brand and resources across multiple industries. In the real estate sector, Sơn Tùng M-TP has made notable investments, including the ownership of a luxury villa in Da Nang's Regal Victoria area, a 5-star villa complex along the Co Co river. This property underscores his interest in high-end real estate developments. Additionally, he has been involved in the luxury goods market, with his brand collaborations leading to significant sales increases, such as the 300% surge in Biti's sales following product placements in his music videos. His technology and consumer goods investments are also noteworthy. In 2017, he collaborated with Oppo to launch the Sơn Tùng M-TP Limited Edition F3 smartphone, highlighting his engagement in the tech industry. Moreover, his partnership with ECOVACS ROBOTICS in 2025 to promote smart living solutions in Vietnam demonstrates his commitment to innovative consumer products. These ventures illustrate his strategic approach to business, leveraging his celebrity status to drive growth and innovation across various sectors.

Investment Focus

• Innovative business models
• Strong brand alignment
• Scalable growth potential
• Commitment to quality and excellence

Portfolio Companies