The New Normal Fund

Overview

The New Normal Fund is a venture capital firm based in San Francisco, California, specializing in early-stage investments in technology companies. The firm focuses on providing capital and strategic guidance to startups adapting to changing market conditions and societal shifts. Their investment approach emphasizes supporting companies that are navigating evolving trends and market dynamics. The fund's investment strategy is centered on partnering with B2B SaaS CEOs across all stages, offering both capital and serving as independent board directors for founders. This approach reflects their commitment to fostering growth and innovation in the technology sector. The New Normal Fund has a history of investing in various industries, including technology, healthcare, financial services, consumer goods, media, education, energy, transportation, retail, telecommunications, real estate, agriculture, manufacturing, construction, and hospitality. With a minimum investment size of $500,000 and a maximum of $5 million, The New Normal Fund has made several investments, including a $14 million early-stage venture in Continual, a company specializing in artificial intelligence and machine learning. Their portfolio also includes investments in Ignition, a company that secured $8 million in a Seed VC - II round on February 17, 2025. These investments demonstrate the firm's active role in supporting innovative companies across various sectors and stages of development.

Investment Focus

• Startups adapting to changing market conditions and societal shifts
• Focus on startups adapting to changing market conditions and societal shifts
• Preference for B2B SaaS companies
• Open to investments across all stages, from Pre-Seed to Growth

Portfolio Companies