Upside VC
Overview
Upside VC is a venture capital firm based in Worthing, United Kingdom, specializing in early-stage investments. The firm primarily focuses on providing funding to startups at the Pre-Seed, Seed, and Early Stage levels, aiming to support founders in various industries, including technology, consumer goods, media, and entertainment. Upside VC's investment approach emphasizes backing ambitious founders with a deep understanding of their respective sectors, offering both equity and debt financing options to facilitate growth while allowing founders to retain significant ownership. The firm's investment strategy is centered around flexibility and founder-friendly terms. Upside VC utilizes Convertible Future Earnings Agreements (CFEAs), a hybrid debt-equity instrument designed to provide early-stage founders with maximum flexibility and peace of mind. This structure allows founders to repay the investment based on a percentage of their future income, with the potential to retain 100% ownership if they choose. The firm seeks to support companies that are turning the venture capital model upside down, focusing on those that challenge the status quo and have the potential to disrupt their respective industries. Upside VC's portfolio includes a diverse range of companies across various sectors, reflecting its commitment to supporting innovative and disruptive businesses. The firm's approach aligns the interests of founders and investors through future-income-based funding, aiming to create win-win scenarios that foster long-term success and growth for all parties involved.
Investment Focus
- Brilliant founders with passion, extraordinary drive, and vision to create game-changing businesses
- Solid earning potential due to inherent and learned skillsets, education, and previous work experience
- Projects with product-market fit and strong exit potentials or income generation standpoint
- Validation through proof that the product works, the market is large and wide, and that appetite remains
Portfolio Companies
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Unlock full contacts →Frequently asked questions about Upside VC
What sectors does Upside VC invest in?
Upside VC invests in Technology, Healthcare, Consumer Goods, Real Estate, Media and Retail, and is based in West Sussex, United Kingdom. Upside VC is listed as a venture capital in the ConnectSafely investor database.
What stage does Upside VC invest at?
Upside VC backs companies at Pre-Seed, Seed and Early Stage, writing cheques of 500K - 5M.
Which regions does Upside VC invest in?
Upside VC invests across United Kingdom.
Who are the partners at Upside VC?
Team members listed for Upside VC include Jamie Elliott (General Partner) and Sam Uwins (General Partner).
What companies has Upside VC invested in?
Upside VC's portfolio includes Howbout and Nimbi.
How do I contact Upside VC?
Upside VC's contact details — including LinkedIn — are listed in the ConnectSafely investor database, along with its website and the LinkedIn profiles of its partners.
Last updated · Source: ConnectSafely investor database

